Report: 49ers CEO Jed York set to become principle owner

According to Ben Fischer of the Sports Business Journal, San Francisco 49ers CEO Jed York is preparing to assume the role of principal owner of the team by acquiring the necessary equity from his mother, Denise DeBartolo York.

"The transaction and title change is subject to NFL approval, expected during the league meetings underway today in Orlando," Fischer wrote. "It's not known precisely how much of the club Jed York will own individually after this deal, but the family owns more than 95% of the 49ers, valued at $6B by Forbes in 2023."

Fischer also notes that York will maintain his position as CEO of the team, where he will continue to directly oversee football operations and the organization's business side. Denise DeBartolo York and John York will remain shareholders in the team. Jed York has held his current position since 2010.

York played a pivotal role in hiring head coach Kyle Shanahan and general manager John Lynch. Since their appointments in 2017, the 49ers have made four appearances in the NFC Championship Games and reached two Super Bowls. However, despite these achievements, the duo has yet to secure the organization's elusive sixth Vince Lombardi Trophy.